Environmental Scanning and Analysis

Environmental Scanning and Analysis The process of continuously monitoring the environment and events and responding accordingly. According to Dennis et al. (2004), the business of e-retailing is defined as the sale of goods and services via the Internet or other electronic channels for individual consumers. This definition includes all e-commerce and related activities that ultimately result in transactions.

« Back to Glossary Index

Leave a Reply

Your email address will not be published. Required fields are marked *